![2xChocolate Marquee](https://mattchapmancd.com/wp-content/uploads/2021/08/2xChocolate-Marquee.png)
![Mobiquee_Choclate](https://mattchapmancd.com/wp-content/uploads/2021/08/Mobiquee_Choclate.png)
COGNITIVE CHOCOLATE
Watson and a chocolatier innovate on perfection.
Every year the masters of the masters of finance gather at an exclusive banking event. It’s called Sibos. So how do you melt a banker’s heart? With chocolate, of course. We paired Watson up with one of Geneva’s most exclusive chocolatiers to develop 3 bespoke, unconventional chocolates. The activation drove the event design and social surround content. More than that, we started a conversation about how traditional firms can use Watson to innovate and differentiate their offering.
![Chocolate 01_2X](https://mattchapmancd.com/wp-content/uploads/2021/08/Chocolate-01_2X.png)
![Chocolate 02_2X](https://mattchapmancd.com/wp-content/uploads/2021/08/Chocolate-02_2X.png)
An innovative Vocabulary
A series of distinctive animations were developed to represent blockchain, innovation, fraud and compliance, cybersecurity, payments and more. These were used in social, as content headers, and in sales presentations.
![IBM_Sibos_Blockchain_1280_1080](https://mattchapmancd.com/wp-content/uploads/2021/08/IBM_Sibos_Blockchain_1280_1080.gif)
![IBM_Sibos_Innovation_1280_1080](https://mattchapmancd.com/wp-content/uploads/2021/08/IBM_Sibos_Innovation_1280_1080.gif)
![IBM_Sibos_FraudCompliance_1280_1080](https://mattchapmancd.com/wp-content/uploads/2021/08/IBM_Sibos_FraudCompliance_1280_1080.gif)
![IBM_Sibos_Cybersecurity_1280_1080](https://mattchapmancd.com/wp-content/uploads/2021/08/IBM_Sibos_Cybersecurity_1280_1080.gif)
![IBM_Sibos_Payments_1280_1080](https://mattchapmancd.com/wp-content/uploads/2021/08/IBM_Sibos_Payments_1280_1080.gif)